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Online Breakfast Round Table – Doing the right thing in a disrupted digital world

June 16, 2020 @ 09:00 - 10:00




Topic: Doing the right thing in a disrupted digital world

Most companies today are firmly on the social and environmental issues bandwagon like bees around a honey pot from oceans plastic to diversity. The pandemic has forced even more companies to speak up. People are increasingly distrustful towards these efforts viewed as cheap marketing stunts meant to wow people into buying more. Thomas heralds the beginning of a new era, where brands will be seen as villains if they don’t put people’s dreams, aspirations and creativity first.

Thomas Kolster

Thomas Kolster is a marketing activist on a mission to make business put people and planet first. He is a seasoned branding and sustainability professional, TedX speaker and counting more than 18 years of advising Fortune 500 companies, small start-ups, governments, agencies and non-profits. He’s also the author of two books: ‘Goodvertising’ (Thames & Hudson 2012) and ‘The Hero Trap’ (2020). He’s an internationally recognised keynote speaker who’s appeared in more than 70 countries at events like TEDx, SXSW, D&AD & Sustainable Brands; and is a columnist for the Guardian, Adweek, The Drum and several other publications, as well as regularly judging at international award shows such as Cannes Lions and D&AD. As a passionate entrepreneur and change-agent, he’s launched several impact platforms like Cph: Change and Wheregoodgrows.


Thomas’ belief is simple: Change begins with you!



  1. RSVP first!
  2. 🖥 👉 To join the video meeting, click this link.
    Otherwise, to join by phone, dial ) ‪+358 9 85691629‬ and enter this PIN: 640 803 933#
    To view more phone numbers, click this link.
  3. Enjoy your healthy/delighting breakfast with us. ☕️
  4. Put on your good vibes gear ☀️, open your camera 🤳 & microphone 🎙 and actively participate. ☝️
  5. Connect among attendees. 🤝 We will stay extra time after the session for it.
  6. Have an amazingly productive day! 😎✨


Notes: The event is free of charge and is mainly targeted for project enthusiasts and professionals. Use cases include both technical and business viewpoints. At the moment, we are not recording this online breakfast.


June 16, 2020
09:00 - 10:00
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PMI Finland


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