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Online BRT : Using LinkedIn to brand yourself and to learn from others

June 11 @ 09:00 - 10:30


Summary:  Mention LinkedIn to most people, and they’ll tell you that they capitalize on it when they need a new job.  However, this social media powerhouse can help you build a professional network.  And, it can also help its users to share information and learn from others.  This session will focus on LinkedIn basics and how to build an effective network.

Specific items covered in the session include:

  • What’s in your LinkedIn profile (A review of the basics for an exceptional profile.)
  • What are LinkedIn’s hidden  aspects?
    • Professional research
    • Networking
    • Sharing professional status
    • Research
    • And of course, finding that next opportunity
  • How do I build an effective network on LinkedIn?
  • How do I share content?

Length of presentation:  The virtual presentation is one hour in length.

Value proposition:  As my talk will attest, the use of LinkedIn is not only a job search tool but one that project managers can use for professional research and outreach.

Target audience:  This talk is aimed at project managers and prospective members.  Each participant can receive PDUs through PMI.

Materials:  A copy of my PowerPoint can be provided to each participant.

About the Speaker: Matt Scherer has helped thousands of professionals and college students with updating their LinkedIn profiles.  He is the author of several books on the topic, including the upcoming “LinkedIn For Learners” scheduled for release this summer.

Date and time: Friday, June 11th 9:00 AM EET


The event will be organised via Google Meet, link will be sent by email. Registration required.



June 11
09:00 - 10:30
Event Categories:




PMI Finland


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